As with all advertising with test seals and/or test results, a reference must be provided. This should (and must) give the consumer the opportunity to check which criteria were used to arrive at the test result or award. The same applies to the “awards” “Best Product” and “Product Winner”. If the reference is missing, this constitutes a breach of information obligations in accordance with § Section 5a UWG(LG Wiesbaden, judgment of 10.10.2018 – 12 O 29/18).
Inadmissible media disruption: advertising letter may not refer to general terms and conditions on the Internet
Inadmissible media disruption: advertising letters may not refer to general terms and conditions on the Internet – important decision by the Düsseldorf Higher Regional Court.